Here at the Henry Wong Team® we’re creating a movement in real estate. It’s a movement based around professionalism, clear communications, progressive marketing and a never seen before work ethic. It’s a movement that’s growing a community of happy buyers and sellers who have enjoyed positive, stress-free real estate experiences.
One of our recent sellers, Julie Nunn from 32 Boyanda Street in Wishart, recently gave us a glowing video testimonial after the successful sale of her home. You can watch the video here, and today we just want to touch on some of the points she made to help illustrate what it’s like to sell your home with The Henry Wong Team®.
An Informative Real Estate Relationship
In Julie’s scenario, we appraised her home for her, and this signified the beginning of our professional relationship. The time wasn’t quite right for her to sell, and that was fine. We never put pressure on sellers, believing the right time to sell is when it suits their own personal situation.
We do however keep our sellers updated on the prevailing real estate conditions, so that when they make the decision its well-informed and based on accurate data provided by a team of professionals.
After an appraisal our client will receive newsletter updates, plus the occasional phone call from Henry to see how they’re travelling. We focus on building a relationship of transparency and trust, founded on solid market knowledge and a continual flow of information to sellers. This results in informed sellers who, like Julie, know when the time is right to sell.
Local Knowledge, International Contacts
In the ongoing communications with Julie, she couldn’t help but notice Henry’s in-depth knowledge of the Wishart-Mansfield area. Henry is a local, having grown up in this area and now focusing all his entire energy on selling homes here. It shows in his grasp of the people here, the geography, and of course the real estate market.
This local knowledge, combined with Henry’s large database of buyers from interstate and overseas, helps sell the area to the world. When you sell your home with us, we open you up to greater markets. We reach beyond the usual real estate portals, putting your home in front of our networks of contacts across Australia and overseas. We also leverage our large social media followings, including over 10,000 Facebook followers and 4,000 Instagram followers, to provide your listing with maximum reach.
Progressive Marketing
When Julie decided it was time to sell, we went to work marketing her home with our stable of progressive marketing actions. These include professional videography, photography, floor plans and copywriting, with all materials provided in English and Chinese to assist with international reach. We also created a 3D virtual tour of her home, which is especially useful in these times when travel can be difficult. With a virtual tour, buyers can view a home in 3D from the comfort of their own homes, really getting a feel for the layout and the style of the property for sale.
Another suggestion we made to Julie was to get her home professionally staged. This is something we recommend on all our properties, as it has very powerful results. Although unsure at first, Julie decided to invest into staging her home. The results spoke for themselves, with Julie calling it “a definite, definite positive as far as promoting the property was concerned.”
Regular Reporting
Our focus on clear communications means we issue regular vendor reports to our sellers, containing a wealth of information. These include breakdowns of all the contact we’ve received in regard to the property, all the social media metrics, any results from building and pest inspections, feedback from buyers and so on. “The information that was forthcoming was tremendous,” said Julie.
Be ‘Bowled Over’ by the Results
“I have to say that I was totally bowled over” says Julie, when speaking of the process and ultimately the results of our efforts in selling her home. There were five offers prior to auction, 21 registered bidders on the day (an almost unheard-of feat), 109 group inspections, 414 views on Instagram and 59 Facebook buyer enquiries.
32 Boyanda Street in Wishart sold at auction after just a 20-day marketing campaign. Julie was extremely happy with the result, as was the buyer, and we’re ecstatic to have helped both parties move on in their lives.
We hope this gives you a bit of insight into what it’s like to sell a home with The Henry Wong Team. If you want to join our movement, please get in touch. We’d love to answer all your questions about real estate, and hopefully help you out on moving to your next chapter in life.
